White Labeling (Branding) the Qvara Platform

White Labeling (Branding) the Qvara Platform


Qvara enables resellers to fully white-label the platform, giving you the ability to customize graphics, branding, email domains, and more to deliver a seamless brand experience to your customers.


Branding Your Platform

Qvara supports the customization of the platform’s name in various contexts:

Platform Naming Conventions
  1. Short Name
    Where it appears: Email subject lines, browser title bars
    Best practice: Keep this short and brand-recognizable (e.g., “MyCRM”)


  1. Legal Name
    Where it appears: Footer of every page and emails
    Best practice: This should be your full business legal name for compliance



Custom Domain Setup

Portal Domain
To point your custom domain to the Qvara platform:
1. Log into your domain registrar’s DNS settings.
2. Create a CNAME record with:
  1. Type: CNAME
  2. Name: (Your chosen subdomain, e.g., portal.yourdomain.com)
  3. Value: qvara.io


Email Domain Configuration

To send branded emails from your domain:

SPF Record Update
Modify your existing SPF record to include Mailgun:
Quote
include:mailgun.org

DKIM Record
Your onboarding representative will provide you with a DKIM TXT record to add, but please reach out if you haven't received this yet.


Uploading Your Branding Assets

Full Logo (White)
  1. Usage: For headers or areas with dark backgrounds
  2. Format: PNG
  3. Size: Any (horizontally oriented preferred)



Full Logo (Color)
  1. Usage: For headers and areas with light backgrounds
  2. Format: PNG
  3. Size: Any



Brand Icon
  1. Usage: Used in compact areas like buttons or menu bars
  2. Format: PNG
  3. Size: Any



Favicon
  1. Usage: Appears in browser tabs and bookmarks
  2. Format: .ico file
  3. Size: 32x32 pixels


Idea
💡 Tip: Use an online tool like favicon.io to convert PNG files to .ico.
​

WebApp Icon
  1. Usage: When the platform is saved to a user’s phone or tablet home screen
  2. ​Format: PNG
  3. Size: 192x192 pixels

​

Add Web Links

You can add up to 3 custom footer links to your platform interface. These could include:
  1. Your company website
  2. Support or documentation pages
  3. Social media or training portals


Customize the Login Marketing Page

Your login page can be personalized with:
  1. Title: Catchy headline or brand statement
  2. Picture: Transparent PNG image (e.g., mascot, dashboard preview)
  3. Informational Text: Short paragraph describing your platform benefits
  4. Link: Direct users to an external or internal page (e.g., learn more)



Submit and Verify

Once all customizations are prepared:
1. Submit your branding assets and DNS changes to your onboarding representative.
2. Verify domain and email configurations have propagated.
3. You will be given access to Qvara once all graphics and information has been uploaded.




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